javascript - Can I set up a Javascript listener on the_content() link in Wordpress?

Question

I am trying to test the call to action attached to the_content() on my self-hosted Wordpress. I know how to set an onclick _gaq.push in an HTML anchor but the php syntax of the_content() puzzles me:

<?php the_content("Continue reading &#9658;"); ?>

I assume that the Loop automatically generates the HTML anchor but how can I set up a GA listener on this link if it is not one in index.php?

Thanks in advance for any help you could offer!