url - 带有文件夹的友好 URL 结构

Question

我目前正在为保险网站构建 URL 结构。我希望有人能给我一些建议吗？我正在努力使其尽可能地对 SEO 友好！

例如，对于“旅行保险”，URL 链接是；

http://www.example.com/travel_insurance/travel.html _

然后是报价单；

http://www.example.com/travel_insurance/quote/get_a_quote.html _

那会是一个理想的结构吗？

任何建议/意见表示赞赏！

Answer 1

Being an seo specialist, it is best practice to keep your URL's as short and descriptive as possible. If you want the actual page to rank online then add the keywords you wish to rank for in the URL. If you do not want the page to rank it won't matter much. Too many characters in the URL will not show up fully in search engine results snippets and can cuase a loss of potential clicks thru to your web page.

It is also best procatices to use a - Dash rather than _ underscore in your URL's.

I would go with:

http://www.website.com/travel-insurance.html

http://www.website.com/travel-insurance/get-a-quote.html

Less folders, quicker path, easier to understand.