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我想从我的 facebook 页面跟踪时事通讯标签。我将此代码放在我网站的源代码中：

<head>

<script type="text/javascript">

var _gaq = _gaq || [];
_gaq.push(['_setAccount', 'UA-XXXXXXX-X']);
_gaq.push(['_trackPageview']);

(function() {
  var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;
  ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js';
  var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);
})();

</script>

 </head>
 <body>

    <script type="text/javascript">
           var fb_param = {};
           fb_param.pixel_id = 'xxxxxxxxxx';
           fb_param.value = '0.00';
           (function(){
             var fpw = document.createElement('script');
             fpw.async = true;
             fpw.src = (location.protocol=='http:'?'http':'https')+'://connect.facebook.net/en_US/fp.js';
             var ref = document.getElementsByTagName('script')[0];
             ref.parentNode.insertBefore(fpw, ref);
           })();
   </script>

   <noscript>
        <img height="1" width="1" alt="" style="display:none" src="https://www.facebook.com/offsite_event.php?id=xxxxxxxxx&amp;value=0" />
   </noscript>


 </body>

足够的？

4

1 回答 1

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只要您的来源中有 Google 代码，Google 就会自动跟踪引荐。如果您可以修改 Facebook 页面中的嵌入链接，您可能需要考虑将 _utm 变量添加到 url。Google 会自动从 url 中识别出来，并在您的 GA 帐户中添加这些参数。要构建或获取有关 _utm 变量的更多信息，请访问此处： https: //support.google.com/analytics/answer/1033863

我会将 utm_source 设置为 facebook，并将 utm_medium 设置为 newsletter-tab：

http://www.example.com/?utm_source=facebook&utm_medium=newsletter-tab
于 2013-08-25T17:19:56.470 回答